by HyattWard Advertising | Jan 10, 2018 | HyattWard On Advertising
Although Apple released two iPhones and Mac made bit of a comeback, tech industry news in 2017 may have been underwhelming for some. It took a few steps backwards after Apple admitted to throttling older iPhones and the haunting security issues and hacks that made...
by HyattWard Advertising | Dec 6, 2017 | HyattWard On Advertising
The FCC is going to end net neutrality. They will vote to do that on December 14th. What will that do to the Internet? It will mean ISPs (Internet Service Providers) such as Comcast, AT&T, and Verizon; will be free to behave badly. SigAlert: Slow Traffic...
by HyattWard Advertising | Nov 15, 2017 | HyattWard On Advertising
We recently attended two social media conferences. One was a Mini-MAC workshop covering the digital experience credit unions can provide members. The other featured our President and CEO, Adrian Hyatt-Ward, as a speaker. Many will tell you the...
by HyattWard Advertising | Oct 19, 2017 | HyattWard On Advertising
Printed editions of newspapers are an endangered species. We know that extinction is inevitable but we don’t think it’s imminent. Placing ads in newspapers these days is strategic, tactical and practical. Newspaper ads may be considered old school but at times, old...
by HyattWard Advertising | Oct 4, 2017 | HyattWard On Advertising
Beware of headlines like that. While doing some unrelated research, we came across an online article using this headline. As an advertising agency, articles like this do grab our attention, but seldom satisfy our skepticism. According to the article, the psychology...
by HyattWard Advertising | Sep 21, 2017 | HyattWard On Advertising
Because of social media, companies now have a level of constant transparency with their PR. They’re talking to their audience multiple times a day. We’ve added immediacy to a place that, in comparison, used to be few and far...